Mark Donnigan Professional Profile







Learn more about Mark Donnigan:

As VP, Marketing at Beamr, Mark Donnigan is responsible for navigating a highly dynamic B2B enterprise market, which means fusing account-based marketing (ABM) techniques, and content marketing strategies, with digital marketing, SEO and paid traffic to accelerate inbound demand generation, brand prominence, and market development. Mark and his team are innovating the next wave B2B marketing and business development function with a focus on building meaningful conversations and establishing knowledge leadership within the OTT industry.



At Beamr, as head of marketing and growth, Mark Donnigan operates in a highly dynamic B2B enterprise market space, fusing account-based marketing (ABM) techniques, and content marketing strategy with digital marketing, SEO and paid traffic tactics to accelerate inbound lead generation, brand building, and market development. Mark is responsible for the category design while architecting go-to-market plans and growth hacks, leading from the front in areas of sales, business development, marketing, and go-to-market execution. Mark is a student of the seminal work of Geoffrey Moore, Jay Abraham, Christopher Lochhead, Clayton Christensen and many more throughout his extensive career.



With a formal education in Computer Science and Music, Mark has command of streaming video technology, video encoding, digital marketing, SEO, and entertainment content distribution business models. Mark loves the entrepreneurial process whether that is a startup, or innovative team pioneering new ground inside a much larger enterprise.






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